IRE Incentive rolls out in Britain this weekend

Goodwood Racecourse

There will be more IRE Incentive races run in Britain ahead of the Irish yearling sales. This Saturday’s race at the prestigious Qatar Goodwood Festival is the perfect way to kick things off.

Charles O'Neill, ITM CEO

Horse Racing Ireland’s popular IRE Incentive scheme will break new ground in Britain this weekend when a €10,000 IRE Incentive voucher will be linked to the EBF Maiden Stakes at Glorious Goodwood on Saturday 31 July.

The IRE Incentive scheme awards a €10,000 Irish Sales voucher to the owners of Irish-bred winners of designated races. Vouchers can be spent on Irish-breds at Irish public auction Sales.

Since the scheme launched in Ireland in March 2021, €440,000 in vouchers has been distributed to 35 individual owners. The scheme thus rewards and encourages investment in Irish-bred stock and means it really does pay to buy Irish.

“Great Britain is by some distance the biggest export market for Irish thoroughbreds and it is important to expand the IRE Incentive there,” said Charles O’Neill, CEO of Irish Thoroughbred Marketing.

“There will be more IRE Incentive races run in Britain ahead of the Irish yearling sales. This Saturday’s race at the prestigious Qatar Goodwood Festival is the perfect way to kick things off.”

Find out more about the IRE Incentive scheme at www.itm.ie/IRE_Incentive